A smile-enabling company creating a happiness ecosystem

We make your organisation ready for tomorrow.

Global IT consultancy specialised in AI, testing and transition & transformation.

No obligation · Response within 1 business day

50+
organisations guided
3
core specialisations
100%
human & pragmatic

Services

Three labels, one human approach

From AI and quality assurance to transformation: Beround brings strategy, execution and adoption together in trajectories that genuinely work for teams.

AI brain with orange neural connections
AI
1
AI

AI

From inspiration to implementation. With inspiration sessions, AI Jam sessions and AI-fication, we get your organisation ready for the next step.

  • AI Education
  • AI Consultancy
  • AI Solutions
  • AI-fication & adoption
Explore AI
Software testing and quality assurance workspace
Testing & Quality
2
Testing & Quality

Testing & Quality

Confidence for your software. We combine craftsmanship with smart automation to reduce risk and increase reliability.

  • Strategic quality analysis
  • Agile and CI/CD test guidance
  • UX, regression and compatibility testing
  • Test automation and assurance
Discuss QA
AI consulting and analysis workspace
Transition & Transformation
3
Transition & Transformation

Transition & Transformation

Change starts with people. We guide adoption of cloud, CRM, data and AI with a focus on culture, leadership and workable implementation.

  • Analysis of bottlenecks
  • Roadmap and change approach
  • Adoption and leadership
  • Phased implementation
Explore transformation
Workshop and co-creation session at Beround
Beround

Co-creation in practice

Building solutions that really work together

About Beround

The beating heart of Beround

Beround is a global IT consultancy that helps organisations grow with innovative AI solutions, reliable software and thoughtful transformations.

Founder Joeri Kraaijestein built Beround from a clear conviction: happiness and professionalism belong together. That is why we work towards an ecosystem in which people can collaborate, learn and change with confidence.

Our team consists of AI experts, test consultants, transformation specialists and relationship managers who share the same values: equality, craftsmanship, support and reliability.

Team labels

AI, Testing & QA, Transition & Transformation and relationship management work together — not alongside each other.

What you feel

Humanity, sharpness and involvement. We do not just want to deliver — we want to create trust and movement.

Beround team at event

Our values

Human-centred & Culture-aware

Connecting, expert and strategically agile. We build relationships based on trust and respect.

Co-creation & Sustainability

We define the right solution together and actively contribute to realisation, with an eye for people and planet.

Innovation with Confidence

Ethics, privacy and data security form the foundation of our AI initiatives, alongside quality and compliance.

Focused & Flexible

We work with clear goals, but can quickly scale up or adjust course when the situation requires it.

Our approach

From insight to lasting movement

Beround combines analysis, design and implementation. We bring technology back to practice, with attention for people, leadership and quality.

1
Step 01

Understand

We start with context, people and work processes. This clarifies where opportunities, risks and friction lie.

2
Step 02

Choose direction

Together we determine which route is feasible and which combination of AI, quality and transformation has the greatest impact.

3
Step 03

Land it

We build, guide and secure. Technology only becomes valuable when teams can work with it and change is truly embraced.

Co-creation as a working method

We do not design solutions from a distance, but together with the people who have to work with them. This creates more support, less resistance and a result that better fits daily practice.

Whether it concerns AI, testing or transformation: we bring business, operations and technology to the same table.

Happiness as a foundation

Growth occurs where people can move with it. That is why we look not only at tooling and processes, but also at energy, trust and culture.

That happiness ecosystem is not a loose slogan, but the way in which we make durable collaboration and change possible.

Beround team at work
Our people

People at the centre

Technology only works when teams can truly move with it

Our Impact

Results that count

Numbers tell part of the story — but smiles, satisfaction and lasting growth are what make the difference truly visible.

0+
Staff

AI, testing and transformation specialists

0+
Organisations

Guided nationally and internationally

0
Years of experience

Proven expertise across three domains

0%
Human & pragmatic

Always with an eye for people and results

Client reviews

What our clients say

RK

Royal Kuijpers

Client Partner

Testing & Quality

“Beround's test experience and knowledge was essential for an important project. Their professionalism, technical skills and transparency in communicating progress and quality issues stood out.”

Schedule a conversation

No obligation · Response within 1 business day

Community & Events

#Happytoshare

Throughout the year we bring employees, clients and partners together. Not just to work, but also to learn, play sport, celebrate and get to know each other better.

Join or get involved?

Browse the events calendar, sign up for the next edition or get involved as a partner of the Beround community.

Introduction

Ready to move from ambition to action?

We are happy to think along about AI, quality, adoption and transformation. Brief, practical and tailored to where your organisation stands right now.

Meet